on-the-move advertising
About Us
We supply high-impact, on-the-move advertising exposing the right people to your message in the right place at the best possible time. Our vans proactively seek out audiences and showcase promotional content where it will have most impact.
What we do
Our digital advertising vans target busy areas and are constantly on the move UK-wide, reaching huge audiences, maximising customer engagement and, ultimately, driving sales.
Why Use Us?
Our vans are compact, mobile and versatile enough to suit myriad different campaigns. Let us go where other advertising channels can’t or won’t, anywhere from public events like festivals to places including transport hubs, city centres and retail parks. We also offer targeted advertising outside business or event spaces and at sporting fixtures.
Whatever your content or message, we’ll update it in real time to suit different times of day and livestream for maximum engagement. Choose full-motion audio-visual content and multiple promotions, and adapt everything to the location and local demographic.
Comprehensive tracking of our vans provides reassurance that we are where we’d said we be, when we promised to be there.
Finally, you can also add your logos and colour branding to wrap around the van for added impact.
- The WoW Factor
- Real time content updates to suit dayparts
- Full motion engaging video content with audio capabilities
- Multiple promotions
- Target your audience with specific location and demographic campaigns
- Content can be changed at different times to suit your promotion
- Mobile, compact, and versatile for any campaign
- Stream live content and engage with your target audience
- Unlimited content and multiple messages i.e promote different businesses or store locations
- Option to full wrap the digital van in your brands, logo & colours
- Full live tracker of the digital ad van for peace of mind of driving location and times the van has been doing your campaign
SIX REASONS TO USE OUR DIGI VANS
OUT-OF-HOME (OOH) ADVERTISING REACHES 98% OF THE UK’S POPULATION
OOH advertising essentially means anything consumers see when they’re out and about, from digital signage to billboards, video screens and ads on the sides of buses. It’s impactful, and has a broad reach cost-effectively. You can’t avoid or block it, so no wonder it’s increasingly popular
94% OF CONSUMERS REMEMBER DIGITAL BILLBOARDS, COMPARED WITH 43% WHO REMEMBER STATIC ONES
Various studies have shown that customers who are out and about tend to be in a more receptive mindset, so are more likely to engage with and absorb ad messages than when they are at home.
SMART, HIGH-IMPACT VIDEO AND AUDIO ADVERTISING
Outdoor, mobile video advertising is a highly cost-effective, innovative way of getting your message out. Look forward to exceptional attention from your target audience, complete with video and still images plus motion graphics.
GREATER RETURN-ON-INVESTMENT (ROI) WITH MULTIPLE MESSAGES
Advertise multiple products, services, messages and events for one price, with unlimited content.
DIGITAL VANS LITERALLY DRIVE YOUR MESSAGE RIGHT TO YOUR TARGET MARKET
Target specific groups and demographics with time-sensitive, location-specific opportunities, plus a spectacular range of high-footfall locations.
COMPLETE PEACE OF MIND AND TRANSPARENCY
We give you log-in details so you can monitor your digital ad van at all times via our GPS tracker system. We’ll also keep you posted with photos and videos of your ongoing campaign in your chosen places. Use these on social media and other platforms to boost customer engagement still further.
WHEN WOULD YOU USE A DIGITAL ADVERTISING VAN?
There are some specific scenarios where a digital ads van would be particularly effective. For example, if you’re:
- Promoting a particular product or special offer
- Aiming to sell tickets for an event
- Launching a new product
- In need of something different if you’ve tried mainstream media and found it hasn’t worked
- Keen to get across a particular health and safety message
- Running a campaign to raise awareness of your brand
- Looking to drive more footfall to your business or event
SOME SUGGESTED LOCATIONS
One of the great advantages of digital advertising vans is the fact that they can, of course, go wherever you (or we) think they’ll have most impact.
That could include busy roads and roadsides, or town or city centres with a high footfall. Other shopping hubs, including out-of-town retail parks, are also good spots for attracting interest.
Sporting and other events, indoors and outside, are also prime locations.
AND THAT’S NOT ALL …
When you bring an event to life and lend it an extra dimension with digital advertising, you can reap other benefits you may not have considered. You can show your social media and have a live camera feed as part of your customised content, for example. You’ll also boost advertising sponsor income, while there is no lengthy set-up time to worry about.
Event Screens
Thanks to our screens, broadcasting events as they happen, everyone in your audience, and further afield if you wish, can see what’s going on in real time, as it happens, wherever they are. This makes for a much more complete experience for everyone attending – and for those who can’t.
Resolution
Sides = Length = 1024 | Height = 512
Rear = Length = 384 | Height = 512
Sides & Rear Combined for 3D Effect
Length = 1408 | Height = 512
Dimensions of Screens
Sides = Length = 4m | Height = 2m
Rear = Length = 1.5m | Height = 2m
Full Ad Van Height & Length
Height = 2.97m
Length = 6.1m
Live Tracking
On top of providing our clients the best OOH advertising experience, we also offer our clients peace of mind with LIVE tracking of the advertising vehicle during their campaign! We provide the client login details to our portal area where you, as the client can live track the vehicle to make sure it’s following the correct route, stationary in the location provided, and how long the campaign has been running for on the selected days. We want to give you every bit of confidence that Digital Ads Van is giving you the best service possible.
